I had it all planned out. My latest blog was all written up, images sourced, with the title How to Quit Fast Fashion. Then last Sunday I was invited to a barbecue at the gorgeous Sydney home of Rachael Bentick, the business brains behind hugely successful wedding photography business Inlighten. We talked and talked about what I’m doing now; my mission to inspire those who wouldn’t normally think of buying secondhand or vintage, and those who would love to but have no time to source it.
Then it hit me. Wooooooooohhhh there JoJo, I thought. Don’t preach your anti-fast fashion spiel and just expect everyone to get on board. It took me years and years of FF and thrift/op-shopping and vintage and on-sale designer at Net-a-Porter before I was ready to take the plunge, and I still buy new here and there (from small businesses who claim sustainability, or from the worst fast fashion culprits ever when my kids desperately need a new pair of school tights for the next day!!!)…
So instead of urging you to quit anything just yet, I’m going to take you on a ‘slow’ journey to discover the delights of sourcing secondhand and vintage over the panic-stricken, guilt-riddled world of fast fashion shopping.
Three ways to introduce vintage into your wardrobe
It’s like adding a little spice to a bland dish. You don’t need to change your whole look, but you’ll be surprised just what an impact vintage can have on your otherwise modern outfits.
1. BAGS OF PERSONALITY
A quirky or beautifully beaded little handbag will give your much-worn LBD a whole new lease of life next time you go out for dinner with the girls. I guarantee it will be a talking point!
BROWSE THIS ITEM AND GET STARTED. FOR ANY OTHER LINKS TO SPECIFIC ITEMS, COMMENT BELOW OR SEND ME AN EMAIL.
2. MODERN AND DESIGNER VINTAGE
If when you think of ‘vintage’ you picture a 1950s circle dress with tulle underskirt or a 70s polyester shirt with pointy collar, think again. While I personally love including any and every vintage look into my own wardrobe, I understand that many women and men prefer a low-key, contemporary vibe. Did you know that vintage now includes the 1990s and – in some stores – the early 2000s???!!!
If you recall, during both decades there was a lot of minimalism going on, and many online vintage sellers work only with this vibe. I can help you find the right sellers for your more pared back tastes, and once you introduce a couple of 90s camis or silk shirts or classic blazers, you’ll start to understand the joy of building your own individual look that goes beyond any of the short-lived trends around today.
What’s more, if you start sourcing your favourite labels in secondhand stores, on eBay and Etsy, and across the growing number of online selling communities such as Heroine and Depop, you’ll realise that you can FINALLY afford to buy high-end clothing rather than just buying into the luxury dream with a teeny leather keyring or logo-laden sunnies.
3. JEWEL IN THE CROWN
Vintage jewellery makes a wonderful gift for yourself. Find an antique dealer or look up auctions in your area. They often sell fabulous jewellery collections from deceased estates. If you prefer the idea of chunky modern jewellery, why don’t you consider an Art Deco cocktail ring or even a man’s ring from the 70s? That’s a statement you’ll be wearing every day, and it’s guaranteed to start conversations. If bling isn’t your thing, other vintage accessories such as hats, silk scarves and even leather gloves for the colder months can all make a huge impression.
Be sure to check out some of the links and make sure you tag me on Instagram when you’re wearing your new-found vintage piece.
Yours in slow fashion,